Woolrich

SS20

With a mixture of real images and graphics the Woorlich’s spring/summer 2020 campaign, produced by C41, tells the story of its new and fresh products. A feeling of the value for each and every part is given by pictures of the details, putting an accent on how easy to pack and carry aroung the items of this collection are.

A series of evocative images showing how the Woolrich products are innovative and how they can be the perfect companion when you need to pack light for your weekend’s adventures.

C41, creative production company
Vittoria Elena Simone, director
Pietro Cocco, photographer
Leone and Luca A. Caizzi (L+L), creative directors
Alice Garbelli, producer
Giuditta Aresi, set designer
Allison Papi, stylist