Tod’s 1T sneakers take the street. A new content created by C41, directed by our talent Federico Demattè and photographed by Dali Geralle for Tod’s.
The film recounts the reinterpretation of the iconic sole from a new perspective, while the protagonists go through Milan’s historic architecture and vibrant energy with their 1T sneakers.
Produced by C41
Client: Tod’s
Executive Producer: Barbara Guieu
Creative Director: Luca A. Caizzi
Creatives: Simona Gentile and Nicole Salotti
Director: Federico Demattè
DOP: Francesca Pavoni
Producer: Irene Rei
Production Manager: Marco Agnesi
Production Coordinator: Anja Barcarini
Production Assistant: Nicolas Venditti
Runner: Lorenzo Poloni
Location Manager: Natalia Troni
1ST AD: Alberto Poli
Focus Puller: Giuseppe Torsello
Camera Assistant: Riccardo Virgili
Gaffer: Francesco Galli
Eletrician: Fabio Proserpio
Key Grip: Mustapha Mezzi
Trinity: Armando Avallone
Editor: Margherita Freyrie
Colorist: Daniel Pallucca
3D Artist: Davide Morabito
Prop Master: Simone Ciceri
Photographer: Dali Geralle
Digital: Filippo Telaro
Ass. Photo: Riccardo Ferri
Ass. Photo: Kevin Herzemberher
TIKTOK: Filippo Raineri
Stylist: Tea Barbagallo
Ass. Stylist: Nina Sozzini
Make-up: Alice Fantini
Make-up Assistant: Amy Kourouma