HERITAGE COLLECTION

C41 created and produced a new campaign for The North Face, photographed by Dali Geralle. To launch the Heritage collection on Zalando, we reproduced on set the encounter between history and contemporary that the items aim to represent.

BREATHING NEW LIFE INTO THE PAST AS A BACKDROP, FROM WHICH NATURE EMERGES AND FLOURISHES IN THE STUDIO.

Produced by C41
Executive Producer: LEONE

Photographer: Dali Geralle
Creative Director: LEONE

Line Producer: Beatrice Lebrun
Set Design: Patrizia Gatto