WORKS

Forever Iconic

The North Face

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Escaping the city. Inspired by nature in unexpected ways. A reintroduction of the classic The North Face ICON, captured by C41.

A campaign created to add youthful energy in a way that blends street culture with the outdoors.

 

C41, creative production company
L+L, creative directors
Leone, director
Andrea Dutto, DP
Beatrice Lebrun, producer