WORKS
Originals SS25
WATCH HERE
The new adidas Originals SS25 localization campaign created and produced by C41, with photography and direction by LEONE. Featuring Rose Villain, is set at the heart of an urban warehouse, where the essence of individuality and connection are brought to life. In this raw, versatile space where subcultures converge, we celebrate the power of The Original.
Created and Produced by C41
Client: adidas Originals
Starring: Rose Villain
Creative Director C41: LEONE
Creative: Nicole Salotti
Director & Photographer: LEONE
DOP: Ciro Di Niccolò
Producer: Riccardo Pagano